Authorpreneurs Recognize the Why Motivates the What
Knowing the answers to the key Why questions grow your confidence as an Authorpreneur, which will help navigate you through critical choices all authors face. There are no shortcuts the necessary dedication, discipline, and determination to reach the desired destination you envisioned when you first began writing your book(s).
There are two aspects of the Why behind the writing you must become confident about, which will ultimately motivate the What behind your creative endeavor.
First, internal motivation – Why invest the time and resources to write, publish, and market your book(s)?
Authors often find the company of frustration, doubt, and fear as they struggle to create, shape, and perfect their manuscript. Trees moan as countless crunched and torn pages find their destiny in the cluttered graveyard, ergo the wastebasket. Doubt becomes the writer’s harshest critic. So, why endure the torturous, lonesome ordeal to overcome the self-induced obstacles and dead-ends? Why persist and suffer to only surrender your manuscript to the critical scrutiny of others? Why choose to invite the critique of others after all those weeks, months, even possibly years of self-flagellation?
The author’s journey is fraught with negativity, but beyond the naysaying, a ready-to-be-shared, worthy-for-primetime manuscript emerges and seeks the favorable eyes of an agent and publisher to get it transformed into a marketable book. More roadblocks spring up as hard-decisions arise to satisfy the fickleness of the market every book today faces. Book cover design, interior layout, additional book content, promotional media, etc. are all thrust upon the author, though all the while he or she trudges forward ever hoping to get their manuscript finally published. The final leg of the journey rests in the hands of an audience the author most likely will never know by name. Here the fate of the author’s motivation rests. Is the Why that first galvanized thoughts into words destined for public consumption unaltered and unshaken? If so, the external manifestation of the author’s motivation takes place with confidence.
Second, external motivation – Why will others invest time and resources to help write, publish, and market your book(s)?
With very few exceptions, authors cannot succeed without help along the journey. Sooner or later, others are needed to complete the quest of an author to transform a perceived idea into an audience-welcomed book. Consider all the different professionals, business people, and ultimately various members of the audience seeking to invest time and resources in the book.
An author’s team effort requires sharing with editors, agents, publishers, book reviewers, bookstore owners, book clubs, virtual and printed media, and ultimately the consumers or audience seeking to read the book.
What about your book will pique the curiosity of others? What is the takeaway that will captivate others to invest their time and resources? Ultimately, what about your book will cause someone to write a glowing review and recommendation to spur others to do the same?
Authropreneurs can spout without hesitation a concise reason that defines their Why that motivated them throughout their literary odyssey. They also can share the What that will galvanize others to want to read, review, and ultimately recommend their books to an ever-expanding audience.
Authorpreneurs are not modern Don Quixotes spurred on by overly idealistic, unrealistic, and impractical notions. Rather, they are modern King Arthurs surrounding themselves with gallant knights eager to promote Camelot to its inspired audience.
There’s a place for Don Quixotes in today’s world, but when you have a message to share in your book isn’t King Arthur’s Camelot approach more likely to achieve the outcome you first desired when you began writing?
Why not become a King or Queen Author and reconstruct the modern Camelot tale?
T. M. Brown